used for meditation and relaxing
Ambient music is a useful tool to use when relaxing. Often used to induce a state of calm or help relieve an anxious mind, the ease of reaching for headphones and listening to an ambient piece of music is a preferred method by many. Easier than meditation and therapy for a short term fix.
In this article by Ryan Bassil, an anxiety sufferer, the healing powers of ambient music are made evident.
sounds float from the foreground to the background without hurry and leave room between. It’s in these pockets of silence, which are punctuated by subtle piano clicks or a whirring synth, where thinking truly becomes easier, more focused and aware.
It’s difficult to enjoy listening to music when anxious; everything blends together into white noise punctuated with paranoid thoughts and harsh snippets of whatever track you’re attempting to listen to. But ambient music is different: it can quiet your thoughts and the space in between each note allows you to experience your surroundings.
In 2013 Montefiore Hospital teamed up with Brian Eno, the creator of Music For Airports, to create a Quiet Room where patients can find relaxation and calm.
Eno designed music as well as light installations so that users of the room would be able to relax. The combination of the lights and calming instrumental music seemed to work well to relax people.
Impacts consumer decisions
Ambient music is used in shops to influence consumer behaviour - shoppers are not aware of the effect music has on their purchases.
The tempo is a big consideration, playing music with a faster tempo makes customers walk faster through the shop, which in turn leaves them less likely to make impulsive purchases and spend more money.
Film scores
Ambient music is often used in film scores, as soundtracks to scenes. In particular, sci-fi films use ambient music
2001: A space odyssey is an influential film in terms of use of ambient music. In the early stages of the film, Stanley Kubrick decided he wanted a primarily non-verbal film, instead relying on music to evoke certain moods.
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