object evaluation

Overall I feel my guide to help people buying a lightbulb has worked successfully. 

The concept was highly praised in my crit, as my peers could see the guide having practical applications. None of them knew what components a bulb contained and most knew very little about bulbs otherwise. The guide is made for people shopping for a bulb in a hardware or home store, with clearly marked sections with different components of the bulb contained. The design includes shape, fitting, technology, temperature and brightness sections, each containing information about the bulb. In the shape and fitting sections, the information is displayed in icon format which I think makes the bulb easy to identify and think makes the bulb easy to identify and therefore spot and purchase. Text is used to display the information in the other sections, with helpful explanations of each sub section. This informs the viewer as to the parts of their bulb and assists them in discovering what bulb they will need overall. 

In terms of information though I think my guide is fairly limited as it does not contain lots of information about each component, just the basics. If it was to be used in a real life setting, the information would have to be expanded upon, with perhaps the addition of other sections - or a larger range within each section.

The clearly seperated sections work well in the modular grid format of the guide, combining both columns and modules in the layout. This breaks up the layout and is a vast improvement on from the inital proposed layout. The layout makes the sections easy to distinguish from eachother, therefore making the guide successful on these terms.

I feel that the colour palette of light blue and yellow work well, especially within the way they are used. However the colours work best on a dark background - the grey works well to contrast the light colours, and the white less so, as the yellow can seem lost against it.

For my deliverable I printed 2 colourways of the poster in order for the detail to be clearer, but as the intended production would be in the form of vinyl, the printed poster loses the impact and sharpness that the vinyl piece would have.

If I were to alter any part of the project, I would change the icons to make them seem more consistent and better fitting with the rest of the print, perhaps creating the icons using an isometric grid similar to the work of Otl Aicher. creating the icons for the 1972 Munich Winter Olympics.