Within this section of research I decided to look at open day designs and promotional material, as this is the most related content to the context that I will be designing for. The banners I will be designing will already be at an open day, so will not need to advertise that there is an open day, but there could be a style of design or strong use of branding that I could be inspired by and create similar in my final designs. In this research, I decided to disregard the specified dimensions given in the brief as I am just looking at overall design style. I thought in this section I could discover what information is given, and see how people promote their university.
- Clever isometric text and drawing style
- Illustrations relate to 'civil engineering' open day
- Shades of blue as colour scheme (could relate to blueprints?)
- Consistent text feature
- Relevant background images
- Clear branding
- Simplistic style
- Design extends across all posters
- Bright vibrant colour scheme
- Slight use of patterns
- University initials used as main feature
- Bold typeface
- Use of edited photography where colour comes in
- Divided layout to the top of the posters for body text and information
- Bright vibrant colours
- Strong use of photography and artwork
- Bold typeface but doesn't detract from artwork
- However no other information given
- Clever design style incorporating photography, illustration and play on dimensions
- Simplistic typography
- Black and white colour scheme with use of other colours as background
- Strong style across promotional material using circle
- Strong use of text including bold statement/fact
- Use of colour as primary style
- Minimal text style
- Stylized 'Open Day' as molecule style bonds (subject could be a science open day?)
- Neon background accompanying monochrome text
- Overlaid text in title
- Use of shapes and banners
- Clever use of 3D elements within the design
- Yellow and white colour scheme
- Blue and red colour scheme coupled with white
- Bold type and strong design style, using block colours and symbols
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