Studio Brief 3: Evaluation

Studio Brief 3 was interesting to work with as it was a brief that would be implemented had we given a successful pitch. The group work alongside the format of the brief was like a brief you would work on in a design company. Delegating tasks and managing time alongside others was a good way to produce a large quantity of work for the final outcomes and working with others helped to inform my design decisions, as our separate outcomes had to fit the same theme and have a similar appearance. Constantly being in contact with the group and editing our work to fit others was a good way to keep the design consistent. I enjoyed working in the group and I feel our overall design was really successful and worked together. The pitch was an extra requirement to present to the second years and one element of a brief that we did not have the opportunity to do in another brief. This gave us the opportunity to practice presentation skills and gain valuable feedback from more experienced people we otherwise would not have had contact with.

My own contribution towards the project was the way finding and signage for the exhibition. I think my overall design works well with the rest of the project however I would alter the outside signage if I was to revisit the project. The colour of the signage did not fit with the rest of the work we presented, however it did go with the original planned colour scheme for the exhibition. This could have been a miscommunication with the group and something that could have been rectified. 

My initial designs for the inside of the exhibition developed onwards with the help of the group into a feasible, cheap and effective system that categorised the prints well in our chosen theme of postcodes and also made use of the custom typeface created earlier in the project, this provided consistency across the entire brief.

If I was to revisit this project I think I would have spoken in the presentation/pitch in order to improve my public speaking and experience with pitching for future use. I was also ill for some of the lessons where ideas were formulated so I had to catch up on the sessions with the group, so I felt my understanding of the initial ideas was limited and could have been improved had I been present. Other than this, I felt our project went really well, everybody in the group contributed a lot, our designs were consistent and we worked together well as a group in terms of delegating tasks and managing the project.